Marketing Technology Specialist

at SolarWinds (View all jobs)

Charlotte, North Carolina

Req ID: 201307

At SolarWinds, we’re a people-first company. Our purpose is to enrich the lives of the people we serve—including our employees, customers, shareholders, Partners, and communities. Join us in our mission to help customers accelerate business transformation with simple, powerful, and secure solutions.

The ideal candidate thrives in an innovative, fast-paced environment and is collaborative, accountable, ready, and empathetic. We’re looking for individuals who believe they can accomplish more as a team and create lasting growth for themselves and others. We hire based on attitude, competency, and commitment. Solarians are ready to advance our world-class solutions in a fast-paced environment and accept the challenge to lead with purpose. If you’re looking to build your career with an exceptional team, you’ve come to the right place. Join SolarWinds and grow with us!

Your Role:

We are seeking a Marketing Technology Specialist with experience in implementing best in class marketing technology, delivering compelling customer experiences, which support Marketing programs. In this role, you will work closely with marketing, engineering, and sales stakeholders to drive the global technology strategy, best practices, adoption and insights. Your responsibilities will include defining and executing strategic roadmaps for marketing technology to unlock new and existing growth channels. You will create new product experiences to attract users, drive key top-of-funnel metrics, and optimize marketing output and efficiency. Additionally, you will build and scale the technology infrastructure to support global marketing initiatives.

Your Impact:

  • Lead the development and evolution of innovative experiences to attract new users and optimize the customer experience across all channels.
  • Manage and optimize the MarTech stack to improve marketing efficiency, automation, and personalization.
  • Define and implement strategic roadmaps to unlock new growth opportunities and expand existing channels.
  • Build and scale the technology infrastructure necessary for supporting global marketing initiatives.
  • Forge and maintain strong collaborative relationships across various teams, ensuring alignment with broader business goals and effective communication of product vision and progress.
  • Champion the development and execution of breakthrough marketing strategies, setting new industry standards for user acquisition and engagement.

Your Experience:

Basic Qualifications

  • Experience in B2B enterprise Marketing, including key metrics and KPIs.
  • Minimum of 6+ years of experience in product/program management, with a proven track record of taking products from ideation to launch.
  • Ability to collaborate cross-functionally, identify gaps, manage change, manage a product roadmap, optimize and report on performance.
  • Proficiency in organization, prioritization, and attention to detail, with proven ability to manage multiple projects with concurrent timelines.
  • Affinity for teamwork-oriented culture and demonstrated willingness to roll up sleeves.
  • Superb verbal and written communication skills.

Preferred Qualifications

  • 6Sense ABM, enrichment and sales use cases, best practices and adoption.
  • Qualified Chat, Outreach & Salesforce CRM also beneficial.

SolarWinds is an Equal Employment Opportunity Employer. SolarWinds will consider all qualified applicants for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.

All applications are treated in accordance with the SolarWinds Privacy Notice: https://www.solarwinds.com/applicant-privacy-notice